MMM has a long history in marketing. Pioneers like Unilever started using it in 1919. Yes, that was over a hundred years ago. Surprisingly, the core principle of the methods has not changed. The AI age has now brought an answer: Causal AI Deep Learning models
Dump your Marketing Mix Modeling today! (Podcast)
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Dump your Marketing Mix Modeling today! (Podcast)
10x Insights Podcast
Proven ways that crack the code of marketing growth. AI designed to pinpoint the root cause of outcomes. Forward-thinking. Scientific. Bold.
Proven ways that crack the code of marketing growth. AI designed to pinpoint the root cause of outcomes. Forward-thinking. Scientific. Bold.Listen on
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Frank Buckler
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Dump your Marketing Mix Modeling today! (Podcast)