MMM has a long history in marketing. Pioneers like Unilever started using it in 1919. Yes, that was over a hundred years ago. Surprisingly, the core principle of the methods has not changed. The AI age has now brought an answer: Causal AI Deep Learning models
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Dump your Marketing Mix Modeling today! (Podcast)
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Dump your Marketing Mix Modeling today! (Podcast)
Sep 26, 2024
10x Insights Podcast
Proven ways that crack the code of marketing growth. AI designed to pinpoint the root cause of outcomes. Forward-thinking. Scientific. Bold.
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Dump your Marketing Mix Modeling today! (Podcast)